Throughout the 2010 / 2011 financial year Horizon Housing has made a significant investment in Strategic Planning. Utilising a detailed planning process which involved the HH Board of Directors and Senior Management team, we have designed a Strategic Plan that will assist us to both maintain our current standing, as one of the largest housing providers in Queensland, and to continue to grow as an organisation.
The key underpinnings of this strategic planning process has been our vision, values and purpose.
Based on these principles, we have been able to developed 6 key strategic initiatives to drive our business over the next 4 years.
Our key strategic initiatives are as follows:
Consolidate Current Growth – as a company Horizon Housing has nearly tripled in size over the past few years. This growth has been critical to the success of the organisation and in order to sustain our current size and prepare for further growth HH acknowledge that we need ensure we have the right support mechanisms in place before seeking to expand.
Provide Pathways to help clients achieve their housing aspirations - HH acknowledge that our core business is in empowering those on low incomes to maintain quality housing over the long-term. As such, one of our key initiatives will be working with our tenants to assist them increase their independence and become less reliant on funded support. This will increase our capacity to deliver services across the community.
Expand using strategic alliances for the benefit of scaling up to strengthen our brand & reputation nationally - We understand the importance of our business partners and value our alliances with all of our stakeholders. Any sustained future growth will be with the support of our partners, as such we intend to invest significantly in these relationships during this period.
Build our Brand - with the creation of our new brand in 2010 HH are focused on ensuring all stakeholders and tenants both current and future not only know who we are, but understand what drives us as an organisation. In building our brand we will endeavour to ensure people associate positively with HH.
Diversify Financial models, funding strategies and base to support growth - Funds raised through HH management of rental properties are retained internally. These funds are then invested in building and managing more properties and increasing our capacity to assist those in housing stress. While we are a not-for-profit charity, we understand that diversifying our funding strategies is critical if we are to sustain a long term quality service for our clients.
Develop our people and corporate ability to achieve goals - The most critical aspect of our strategic plan is our ability to achieve these outcomes. Our team of dedicated staff are professional property, tenancy and project managers, who work closely with our partners to ensure we are delivering a quality service that enhances the affordable housing market. It is our team who have facilitated our growth to date and continued investment in building our capacity to deliver will be critical to any future success.
This is an overview of our strategic initiatives and where we intend to be as a company by 2014. We have already taken significant steps to ensure that we meet these goals. In the next HH newsletter we will provide you with an update in relation to the actions we are taking to ensure we achieve our full potential.
To access a copy of our Strategic Plan Click Here.